Chitika Premium
We recently reviewed the results of placing Chitika Premium ads on some of our web properties. The results we discovered were good enough to expand our use of these Premium ads to several more of our web sites.
Chikita Premium ads are contextual, but in a very different manner than AdSense. The content of these ads is based upon the search terms that the visitor used to find your page.
One interesting result is that you will never really see these ads yourself — nor will your direct visitors. Chitika Premium ads only show to visitors who come in via searches. This lets your regular visitors see fewer ads and simultaneous enables you to monetize “drive by” traffic.
Last month with Chitika Premium, we saw an EPC of $.18, a CTR of 1.30%, and an eCPM of of $2.32. This was with only one Chitika Premium ad block on each page.
Instead of replacing AdSense, we are using Chitika Premium to generate additional incremental revenue from our existing content.
We are very happy with the Chitika Premium ads right now — and with the additional revenue which they are generating.